A First for UKREiiF 

For the very first time, UKREiiF will dedicate an entire day to the people shaping the stories behind every great place – the marketers. 

J2 Marketing Day is a full-day programme of workshops, masterclasses and conversations hosted by J2 at UKREiiF 2026. Designed to share expertise, tackle challenges, and explore what’s next in our industry, this event brings together creativity, technology and strategy under one roof. 

Expect a buzzing line-up of industry-leading speakers, practical insights, and inspiring discussions tackling the most important topics in place marketing today. 

Why It Matters 

Marketers are the backstage heroes of the built environment. 
They inspire people to visit, live, work and invest in places. They shape narratives that define identity and drive growth. Yet too often, this work happens behind the scenes. 

J2 Marketing Day celebrates the impact of marketing across real estate, regeneration and investment – recognising the creators, storytellers and strategists who connect vision to value. 

The Experience 

Set right at the heart of UKREiiF at Floor 2 Department, Leeds Dock, J2 Marketing Day participants will find a dedicated space designed for inspiration and connection. 

The venue features: 

  • A drop-in lounge for networking and collaboration. 
  • Private rooms for workshops, panels and roundtables. 
  • A 60+ seater cinema space for keynote sessions and screenings. 

Delegates will be surrounded by the energy of UKREiiF – yet have their own space to learn, create, and refresh perspective among peers and pioneers from across the UK. 

Who Should Attend 

This event is for marketers working in place and space – whether promoting a single building, a city-wide regeneration project, or an investment destination. 

If your work connects people to place, J2 Marketing Day is for you. 

“In our industry, perception is performance. Marketers use storytelling to turn projects into places people want to work and live. It’s one of the most important roles in real estate today. That’s why J2 Marketing Day exists – to recognise this crucial piece of the puzzle and bring marketers together to connect, inspire and move the industry forward.” 
Julian West, J2 Founder & CEO 

“UKREiiF’s relationship with J2 is essential to the evolution of our annual summit. For too long, marketers, PR leads and communications experts have sat on the edges of the event – often behind the scenes, making things happen for clients. J2 Marketing Day gives these innovative thinkers a platform to explore how their work is pivotal to investment, regeneration and economic growth. We’re delighted to be partnering with J2 on this exciting new addition to UKREiiF.” 
Matt Christie, UKREiiF 

For the first time ever, we’re offering a one-day pass, priced at £350, exclusively for marketing professionals. The pass gives you access to all J2 Marketing Day events and exclusive venue, plus everything else happening across UKREiiF on the Wednesday.

Spaces are limited – book early to secure your Marketing Pass. Register your interest here